When shopping for sustainable products, we must consider effectiveness, cost, and convenience. So, why not dive into the most popular products our favorite celebrities endorse? So many upcoming brands are founded by influencers, such as Rhode, Rare Beauty, and Kylie Cosmetics. Let’s do a deep dive into these brands and find out what the raging sensation is about them.

RHODE

First off, we have Rhode by Hailey Bieber. The brand was launched in 2021 by Hailey Bieber, a model and public figure, in partnership with her dermatologist, Dr. Thuyen Nguyen. The brand is known for its focus on clean, natural ingredients and its commitment to promoting healthy skin. Rhode offers a range of products, including cleansers, serums, moisturizers, and more, all designed to provide effective skincare solutions. So how effective is the brand? The brand is surprisingly highly effective, making sure to avoid fragrance and parabens when crafting their product. Is the brand affordable? Yes, for skincare the brand is reasonably priced ranging from around $20 to $30 for skincare products, and only $16 for their lip balms, which are not bad for celebrity brands. Is it convenient? Yes, the products are very portable and light. For the Rhode lip treatments, Hailey Bieber even designed a cell phone case that is curated to perfectly fit around the lip treatments. In conclusion, the brand is a reasonably good brand for people.

RARE BEAUTY

Next, we have the brand Rare Beauty. Rare Beauty is a cosmetics brand founded by the singer, actress, and philanthropist Selena Gomez. Launched in September 2020, Rare Beauty quickly hoped to change the beauty industry with its inclusive approach to promoting self-acceptance and mental health awareness. Additionally, the brand’s name, “Rare,” embodies its mission to celebrate individuality and diversity, encouraging buyers to embrace their unique qualities. Is the brand effective? Yes, this brand is well known for its insane pigment and acne-free features. Is the brand affordable? Yes, the brand is more in the medium range of pricing for makeup usually ranging between $20 to $30 an item. Is the brand convenient? Yes, this brand is convenient because the makeup products are meticulously designed to be portable by using features like fold-up products and by curating a line of makeup bags to store the products. In conclusion, Rare Beauty is one of the many celebrity brands that are very hot on the market and celebrate a good cause.

KYLIE COSMETICS

Finally, we will explore the brand Kylie Cosmetics.Kylie Cosmetics is a cosmetics brand founded by the reality TV star and entrepreneur Kylie Jenner. Launched in 2015, the brand gained a lot of popularity, partly due to Kylie Jenner’s massive social media success and influence. Kylie Cosmetics initially gained attention for its signature product, the Kylie Lip Kit, which featured a liquid lipstick and matching lip liner. Is this brand effective? Yes, the brand focuses on long-lasting products with features like waterproofing, and oil-free. Is it affordable? Yes, the makeup is not on the high end, since the price of each product is strictly around $20. Is the brand convenient? Yes, along with Rare Beauty, Kylie Cosmetics also uses the idea of portability and functionality by curating foldable products and makeup bags.

INTERVIEWS

I ended this article by interviewing 2 of my friends. I asked Kaira G. “What is your favorite celebrity brand out of all that I have listed and why?” She replied by saying, “Rare Beauty is my favorite brand because it encourages a good cause and the products have great pigment.” I also asked my friend Veronica P. the same question, she also said Rare Beauty and explained “I liked how it isn’t too expensive and that all the shades are positive names.”